If you've ever questioned the power behind James Lipton and that enchanting beard, question no longer. The facial hair associated with the host of "Inside the Actors Studio" has magical powers. No, seriously -- just watch this cute little texting PSA, in which Lipton (and his beard) urges oversharers nationwide to "Give It a Ponder" before clicking "send."

After we cried a little for not getting to be one of the lucky few to don the Lipton beard (digitally, at least), we started to rally behind the Almighty Lipton Beard Stroke. (And how freakin' strange is it to see a clean-shaven James Lipton.) We probably won't stop drunk-texting the creep who's always up for a late-night quickie, but we at least had the decency to share the fun with you. Enjoy!

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